PBF specialises in house painting, house washing and gib stopping. They’re a motivated team who’ve won awards for their great work. PBF needed website copy across their three websites.
PBF needed copy that was clear and professional, to help build trust and reflect the high standards they have for their work. At the same time, research showed the company’s audience responded well to direct sales language, so we incorporated this into the copy – particularly the home pages and calls to action.